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Juliet Dowling

Transforming Healthcare Marketing with Strategic Excellence

About Juliet

Versatile Marketing Executive Brings 23+ Years of Expertise to Drive Growth Across Industries

Juliet Dowling is a seasoned marketing executive with over 23 years of experience in the healthcare industry, specializing in comprehensive marketing strategies and operational excellence. Her extensive background spans private practice and private equity, making her a versatile marketing consultant with the ability to crossover into other industries. Juliet is renowned for her strategic vision, leadership acumen, and a proven track record of driving growth and enhancing brand visibility.

A Marketing Visionary

Juliet Dowling is a visionary marketing executive with over 23 years of experience in the healthcare industry. Her strategic leadership and entrepreneurial spirit have driven remarkable success in both private practice and private equity settings.

As the former Senior Director of Marketing at EyeSouth Partners, Juliet led a team of professionals in crafting compelling marketing strategies for 46 ophthalmology brands, resulting in increased brand awareness and patient growth. Her innovative approach and hands-on style were also evident in her own marketing agency, Vermilion Marketing Solutions, where she collaborated with 18 ENT practices to develop comprehensive B2C and B2B campaigns that significantly increased new patient acquisitions.

Juliet's 12 years of experience in practice management provide her with a deep understanding of the patient journey, enabling her to create patient-centric, highly effective marketing strategies. One of her most notable achievements was developing a marketing department from the ground up for a large ENT practice in a highly competitive market, solidifying her reputation as a powerhouse in healthcare marketing.

Juliet's
Professional Services

Fractional CMO

Providing strategic marketing leadership and direction on a part-time basis, ideal for organizations needing top-tier expertise without the commitment of a full-time executive.

Marketing Projects

Leading specific marketing initiatives to achieve defined business objectives, including campaign development, market research, and brand positioning.

Department Setup

Establishing and organizing marketing departments from scratch, including staffing, process development, and training to ensure a cohesive and efficient operation.

Playbook Development

Creating detailed marketing playbooks tailored to client needs, outlining strategies, tactics, and best practices to ensure consistent and effective marketing efforts.

Private Practice & Private Equity Marketing

Specialized strategies to enhance visibility and growth in healthcare sectors, leveraging Juliet's deep understanding of these unique markets.

Patient Experience Enhancement

Developing and implementing strategies to improve the patient journey from initial contact through post-care follow-up, ensuring a positive and memorable experience that drives patient loyalty and referrals.

Brand Development

Crafting and enhancing brand identities through strategic branding initiatives, ensuring a strong and cohesive brand presence across all channels.

Event Management

Planning and executing high-profile events, conferences, and seminars to bolster brand presence and engage with key stakeholders and the patient community.

Market Analysis and Reporting

Conducting in-depth market research and analysis to inform strategic decisions, with detailed reporting to track the effectiveness of marketing efforts and refine approaches as needed.

Staff Training and Development

Providing training programs to develop marketing teams, focusing on skill enhancement, best practices, and the latest marketing trends to ensure a high-performing team.

Speaker and Panelist

Juliet is a respected voice in the healthcare marketing field, frequently speaking at large conferences and participating in panel discussions. Her insights and expertise have made her a sought-after speaker, contributing to her reputation as a thought leader in the industry.

Juliet's Writings

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Renowned Speaker in Healthcare Marketing

Juliet Dowling is a renowned figure in the healthcare marketing community, often gracing the stage at prestigious industry events. Her wealth of knowledge and unique perspectives have made her a highly sought-after speaker, captivating audiences with her engaging presentations and thought-provoking panel discussions.

Juliet's ability to break down complex marketing concepts and provide actionable insights has earned her a loyal following among healthcare professionals. Her speaking engagements cover a wide range of topics, from patient acquisition strategies to brand building in competitive markets, always leaving attendees inspired and equipped with new tools to elevate their marketing efforts.

As a recognized thought leader, Juliet's influence extends far beyond the podium. Her innovative ideas and proven strategies have shaped the way healthcare organizations approach marketing, setting new standards for the industry. Juliet's passion for sharing her expertise and empowering others has solidified her position as a pillar of the healthcare marketing community, with her presentations serving as a catalyst for growth and transformation.

Proven Skills

Healthcare Marketing

Expertise in strategizing and implementing marketing initiatives tailored for healthcare practices, including patient acquisition and retention strategies, referral processes, and market analysis.

Operational Integration

Ability to align marketing strategies with business operations to ensure cohesive and efficient execution, optimizing resources and improving workflow.

Patient Experience

Focus on enhancing the patient journey from initial contact through post-care follow-up, using patient feedback to refine marketing and operational approaches.

Digital Marketing

Proficient in SEO, PPC, social media advertising, email marketing, and website optimization to increase online visibility and engagement.

Brand Development

Adept at creating and enhancing brand identities through comprehensive marketing strategies and compelling narratives.

Leadership and Team Building

Proven ability to lead and inspire marketing teams, fostering a collaborative environment that drives success.

Transform Your Healthcare Marketing

Discover the Expertise

Juliet Dowling offers flexible, expert healthcare marketing services designed to meet your unique needs. Start with a free 30-minute consultation to explore the best strategies for your practice. With transparent pricing, you know exactly what to expect, allowing you to make informed decisions about your marketing investments. Juliet’s commitment to transparency builds trust and delivers value.

Explore Services

Virtual Services
$150 Hourly Rate

Starts with a Free 30-Minute Consultation

Monthly Retainer Packages:
Basic

$1,500/month (up to 12 hours) Save $300

Standard

$2,500/month (up to 22 hours) Save $800

Premium

$4,000/month (up to 38 hours) Save $1,700

On-Site Services
$250 Hourly Rate + Travel

Starts with a Free 30-Minute Consultation

Project-Based Packages:
One-Day Intensive

$2,000/day

Weekly Engagement

$7,500/week Save $2,500

Monthly Engagement

$20,000/month (Includes 4 on-site visits and up to 60 hours of support) Save $5,000

Full Playbook Build-Out
Starting at $10,000

Kick Off with a Free 30-Minute Virtual Consultation

Implementation Support:
Virtual

$2,500/month (up to 15 hours)

On-site

$5,000/month (Includes 2 on-site visits and up to 30 hours of support)